SFMC Engineer
Not Disclosed (offered through EISI)
Remote (U.S.)
Recruiter: Priyanka Tiwari, Extend Information System Inc | 703.956.1120 | priyanka1@extendinfosys.com
Technology: SFMC
Employment Type/Duration: Contract (undisclosed duration)
Remote: Yes
Pay Rate: $65/hr on C2C
DESCRIPTION/REQUIREMENTS
- As a senior Salesforce Marketing Cloud Engineer, you will work closely with the Marketing Stakeholders to design, develop, and implement marketing automation solutions that meet their business objectives. The candidate will work on a team with members that have a deep understanding of various marketing automation tools and modules, including Salesforce Marketing Cloud Engagement (ExactTarget), Salesforce Intelligence (Datorama), Salesforce Personalization
- (Interaction Studio), Salesforce Data Cloud, Adobe Experience Manager (AEM) Digital Asset and Content Management, and integration of AEM with Salesforce Marketing Cloud.
- Required Experience, Education and Skills
- Strong Proficiency with 5+ years of experience in at least 2 or more of the following marketing automation areas:
- Salesforce Marketing Cloud Engagement (SFMC/MCE) / Exact Target Marketing Cloud
- Salesforce Data Cloud for Marketing
- Salesforce Marketing Cloud Personalization (MCP) / Interaction Studio
- Salesforce Marketing Cloud Intelligence (MCI) / Datorama
- Experienced in integrating Salesforce Marketing Cloud with other applications such as AWS, Snowflake, AEM and Pega.
- Experienced with data configuration, manipulations, and advanced segmentation, as well as reporting and analytics.
- Experienced as a full-stack engineer for Marketing Cloud creating personalized, dynamic messages, landing pages, and Marketing Cloud scripting languages.
- Proficient in Marketing cloud connectors, data extensions, integration with external systems (API), and knowledge of DMP and data integration.
- Advanced proficiency in SQL for data extraction, transformation, and analysis
- Strong understanding of object-oriented programming
- 5+ years' experience & proficiency in CSS, XML, JSON, YAML, SOAP, REST.
- Certification in one or more of the following:
- Certified Salesforce Marketing Cloud Developer
- Certified Marketing Cloud Consultant
- Excellent communication and collaboration skills to work effectively with cross-functional teams and stakeholders.
- Should be able to conduct peer reviews and advise recommendations or issues and work well with team.
- Ability to communicate technical concepts effectively to non-technical stakeholders.
- Experience in writing technical approach and design documentation.
- Perform independent code reviews and write unit/integration test cases to achieve 85% test coverage
- Ability to effectively debug and resolve issues and/or defects which may be reported as a result of faults in the production system
- Assist in writing technical approach and design documentation as required
- Specific for Marketing Cloud Engagement (for candidates that have experience with MCE)
- Experience with AMPscript, SQL, and HTML for Marketing Cloud development.
- Hands-on experience with Marketing Cloud Email Studio, Automation Studio, and Journey Builder.
- Understanding of data management and segmentation within Marketing Cloud.
- Experience with Marketing Cloud APIs and integration with external systems.
- Knowledge of best practices for email deliverability and compliance within Marketing Cloud.
- Familiarity with Marketing Cloud reporting for campaign performance evaluation.
- Experience with Marketing Cloud scripting languages such as SSJS (Server-Side JavaScript) for advanced customization and automation.
- Familiarity with Salesforce CRM integration with Marketing Cloud for seamless data synchronization and customer journey orchestration.
- Specific for Data Cloud (for candidates that have experience with Data Cloud)
- Experience with data modeling, segmentation, and audience targeting within Salesforce Data Cloud.
- Familiarity with data integration processes and tools for ingesting and syncing data into Salesforce Data Cloud.
- Proficiency in SQL for data manipulation and querying within Salesforce Data Cloud.
- Knowledge of Salesforce Marketing Cloud and its integration with Salesforce Data Cloud for personalized marketing campaigns.
- Strong understanding of data management principles and best practices.
- Specific for Marketing Cloud Personalization (for candidates that have experience with MCP)
- Strong technical experience in building Personalization Experiences with Interaction Studio
- Knowledge of Einstein Recipes for Product Recommendations & User Affinity Segmentation
- Strong experience with Front end web development languages and libraries (HTML, CSS, JavaScript)
- Knowledge of Marketing Cloud Development languages (AMPScript, SQL, HTML)
- Knowledge of Marketing Cloud Email & Journey Development (Email Studio, Automation Studio, Journey Builder)
- Build integrations between Salesforce and external applications using REST, SOAP APIs, oAuth and Single Sign-On.
Travel: Not Specified (contact recruiter directly)
Perks/Benefits: Not Specified (contact recruiter directly)