SFMC Developer
Not Disclosed (offered by Intellectt)
Remote (U.S.)
Recruiter: Abhishek Kumar, Recruitment Manager (Resourcing Specialist) | abhishekkumar@intellectt.com (LinkedIn)
Technology: SFMC
Employment Type/Duration: Contract (undisclosed duration)
Remote: YES
Pay Rate: $65/hr on W2
DESCRIPTION/REQUIREMENTS
- Design, develop, and implement solutions in Salesforce Marketing Cloud
- Build and manage multi‑channel campaigns using:
- Email Studio
- Journey Builder
- Automation Studio
- MobileConnect
- Mandatory - Implement and manage real‑time personalization campaigns using Salesforce Marketing Cloud Personalization (Interaction Studio)
- Configure user tracking, events, and data models including:
- User profiles
- Product/content catalogs
- Behavioral and interaction data
- Develop and deploy web personalization experiences such as pop‑ups, banners, and recommendations
- Configure and manage Web SDK and sitemap configuration
- Create dynamic and personalized email content using:
- AMPscript
- SSJS (Server‑Side JavaScript)
- Design and optimize data models using Data Extensions
- Build audience segments and targeting rules
- Manage triggered and transactional messaging
- Perform A/B testing and campaign optimization using performance insights
- Monitor campaign performance, troubleshoot issues, and ensure deliverability best practices
- Integrate Salesforce Marketing Cloud with external systems using REST/SOAP APIs
- Ensure accurate data capture, identity resolution, and customer profile consistency
- Salesforce (CRM) – Required Understanding
- Good understanding of the Salesforce ecosystem and how it integrates with Marketing Cloud
- Working knowledge of Sales Cloud, including core objects such as Leads, Contacts, Accounts, Opportunities, and Campaigns
- Experience with Marketing Cloud Connect and CRM–SFMC data synchronization
- Ability to align marketing journeys with lead management, nurturing, and handoff to sales team
- Basic understanding of Salesforce data models, roles, profiles, and permissions
- Nice to have knowledge on – LWC, Apex Trigger, Batch classes, SOQL
- Collaboration & Stakeholder Management
- Engage with customers and business stakeholders to understand requirements
- Translate business and marketing objectives into scalable Salesforce solutions
- Work closely with marketing, sales, and technical teams to ensure successful delivery
- Provide implementation guidance and recommend best practices
Travel: Not Specified (contact recruiter directly)
Perks/Benefits: Not Specified (contact recruiter directly)