NEWER DATA AVAILABLE: December 2021
The last 50 jobs posted included 25 full-time roles and 25 contract roles.
Full-time roles:
- Lowest: $100k/yr for an unnamed company offering a non-remote role in Irvine, Calif. (Zillow says the average home price in Irvine is $1,055,372 so this company is completely out of touch)
- Highest: $185k/yr for a remote role with an agency DemandBlue
- Average: $137,800/yr
- Median: $130,000/yr
Contract roles:
(including contract, contract-to-hire or any other hourly arrangements):
- Lowest: $50/hr - two companies - one unnamed, the other Cisco
- Highest: $115/hr for a Delivery Specialist (3 years experience, plusses include Spanish fluency and pharma experience)
- Average: $69.08
- Median: $65.00
- 64% of roles
- Non-Remote -- Arizona - 1, California - 7, Colorado - 1, New Jersey - 1, New York - 2, North Carolina - 1, Pennsylvania - 2, Texas - 2, Virginia - 2, Washington - 2
Companies:
- Alarm.com
- Ascension Health
- Boehringer Ingelheim
- Cisco
- Coding Dojo
- DemandBlue
- Deutsch Bank
- Digital Alchemy
- EMS Consulting
- Girikon
- Hoag Medical Group
- KPMG
- Lowes
- Paystand
- Prudential
- Tableau
- TCS
- U.S. Bank
- University of Pittsburgh
- Wells Fargo
- Western Union
- Xperi/TiVo
How can you improve your recruiting?
- MENTION PAY. Include the budgeted compensation range, at the very least the base salary.
- GO FULL-TIME. If you're looking for a professional with years of experience, is a 6-month contract really your best offer?
- BE SPECIFIC. Be specific about what you need. Too many jobs list a million requirements.
- SOURCE INSTEAD OF SPAM. Instead of indiscriminately sending the job to everyone, practice sourcing - identify specific people and go after them. And if they're not interested, ask them for 2-3 people they'd recommend.
- RAISE YOUR RATES. These are the competition who are struggling to find candidates, the companies that aren't struggling are paying more and filling quickly.
- UNDERSTAND THE FIELD. There's a lot of work involved in email marketing. Email Marketers who are also Web Developers or Designers are rare. You can try to find them, or set more reasonable expectations.
- LEARN MORE. Read these articles:
Caveats and considerations:
- This site does not post roles under $100k/yr or $50/hr because the goal is to connect serious companies to real email professionals.
- When a range was offered, the highest number was used here, again, this site is for email professionals who are experienced in their craft and overall rates still lag.
- Only base salaries were used here for even comparisons. Some companies offered bonuses and restricted stock units as part of their overall compensation package.
- Because all these jobs have been pitched to me personally, they tend to skew towards SFMC.
- Not all jobs are created equal. There's a lot of similarities, but when pricing your opening, it's good to review other roles for similarities that go beyond quick averages like this.
- Some non-remote roles offered office locations in more than 1 state.