SFMC Analyst (Seattle)

Passing along for a recruiter - a company in Seattle is looking for an SFMC expert to join their team. Please contact the recruiter below for more information. - Thanks, James Lamb, Email Marketing Jobs
 

SFMC Analyst
Not Disclosed (offered through CCI)
Seattle

Recruiter: Imran Faisal, Staffing Specialist, Crox Consulting Inc. | imran.faisal@croxconsulting.com (LinkedIn)

Technology: SFMC
Employment Type/Duration: Full-Time, Direct Hire
Remote: No
Pay Rate: $110k/yr

DESCRIPTION/REQUIREMENTS
  • Develop strategies to leverage guest insights for actionable improvements in our marketing campaigns and the customer journey.
  • Assist with detailed results reporting and analytics. Analyze results across SFMC marketing campaigns, Service cloud and new customer acquisition efforts, conducting the backend response & ROI analysis. Analyze reports to provide actionable insights to the broader marketing team.
  • Hands-on on SFMC, Sales cloud and service cloud with understanding of underlying data.
  • Data analysis and Support efforts to improve segmentation and optimization of lists.
  • Evaluate A/B test results to translate results into insights and recommendations (i.e., audience, offer, creative, timing, retention, cross-sell etc.)
  • Support acquisition programs including assisting with direct mail customer acquisition efforts, the largest driver of new clients
  • Uncover opportunities for growth and optimization by testing hypotheses and analyzing marketing tactics.
  • Work closely with the Business Analytics team and the IT department to identify required data for forecasting/reporting and to support the Marketing Team’s data infrastructure needs.
  • Exceptional teamwork skills; ability to interact and contribute effectively with others in a fast-paced, collaborative team atmosphere
  • Ability to organize and multi-task while completing projects to meet deadlines with a strong attention to detail.
  • Savvy with analytics, reporting and funnel development; considered an Excel and data guru by your peers
  • A self-starter and someone that likes to take control of the reigns
  • Detail oriented, organized, and strong communication skills – both verbal and written
  • Experience with the following is advantageous: SQL, Google Analytics, Salesforce (Marketing, Sales, and Service Clouds), Tableau
  • SFMC / Salesforce certification is a plus!
Industry: Not Specified (contact recruiter directly)
Travel: Not Specified (contact recruiter directly)
Perks/Benefits: Not Specified (contact recruiter directly)